Launching a new book is a crazy process. An all-consuming process. A process that takes on a life of its own and sweeps author and marketing team up into a whirlwind of deadlines, strategy, tasks, and emotion. But what does it all really mean? A book hopefully has meaning poured into its pages, but once it becomes a product to be sold, is there any real meaning left— to it and the process of selling it? As with all the tasks, causes, careers, and activities of life, where is the meaning?
Launching a new book is a crazy process. An all-consuming process. A process that takes on a life of its own and sweeps author and marketing team up into a whirlwind of deadlines, strategy, tasks, and emotion. But what does it all really mean? A book hopefully has meaning poured into its pages, but once it becomes a product to be sold, is there any real meaning left— to it and the process of selling it? As with all the tasks, causes, careers, and activities of life, where is the meaning?